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Contracts and Buyer Relationships That Last

Written terms on quantity, quality, price and payment protect both sides. Reliable delivery builds long-term buyers.

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Contracts and Buyer Relationships That Last

A good buyer relationship is one of a farm's most valuable assets.

Put it in writing

Even a simple agreement should cover: product and grade, quantity and timing, price or how price is set, delivery and who pays transport, payment terms and date, and what happens if quality or quantity fall short.

Keep your side

Deliver to spec on time, and communicate early about delays or crop problems. Keep samples and records of each lot.

Manage risk

Check the buyer's reputation, avoid long unsecured credit, and consider spreading sales among several buyers so you are never dependent on one.

Build trust

Consistent grading, honest information and prompt follow-up turn a one-time buyer into a repeat customer, often at better terms.

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